Making product innovation work
Make product development a streamlined and repeatable process in your organization
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How a new product is developed is often dependent on who owns the concept. The company defined process is open to interpretation; resulting in teams completing required activities inconsistently and delivering different outputs.
When making decisions on what products should be further developed, management can’t be sure each concept has undergone the same level of rigour and find it difficult to compare the competing concepts on a like-for-like basis.
New product development often results in each team manually creating documents, presentations and information based on what they feel is important.
People might have great ideas but aren’t experts in modern best practices. The company process is often high-level, bureaucratic and aimed at experienced product teams.
It’s not the people developing the new ideas that are failing, it’s the underlying process. Anyone in the organisation should be able to develop a new product idea in a repeatable, interactive and structured manner, with contextual support when needed.
All of these bespoke outputs are stored on personal machines and shared over email. Version control and getting access to the latest information is a common frustration.
Ensure that employees are defining the assumptions they are making and running experiments to validate their hypotheses.
Eliminate the requirement for face-to-face meetings and workshops to develop ideas. Let teams collaborate digitally on canvases and discuss ways to refine their product concept.
As teams complete the interactive canvases the platform will auto-update the executive summary product story page. Now all projects will report in a consistent manner making for easier decision making.
Before gate review meetings, create an objective score based on all expert reviews which can be completed online. You can adapt the review questions to your needs.
Access all products from a single place to track progress and understand how products are developing across your organization.
Build on the existing suite of canvases to define story page content that is bespoke to your organizational requirements.
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